Reviews influence every business, and the legal industry is no exception. Reviews have the power to influence people’s decisions and can strengthen a company’s credibility. The legal industry in Ireland needs the full trust of their customers for better performance; client reviews on law firms affects a law firm’s revenue.
Ireland’s population is at 5 Million, and studies show that about 84% of the people trust reviews as much as words of mouth. People want to learn about other people’s experiences and opinions with a firm before committing to it. In the legal field, reputation drives a firm’s success, and positive reviews can help build a reputation.
Importance of reviews in the legal industry
- Visibility of a law firm
Search engines use the customer’s positive reviews as a signal that the firm is reputable in the community. And when a law firm or any legal industry has a high volume of positive reviews, search engines provide that firm as a good match for people searching for a lawn service in the area. Positive client reviews for law firms help in improving the firm’s ranking in both the traditional, organic (unpaid) search engines, and the local search results.
- Review score
Studies show that people are more likely to choose a law firm with a review score of four stars or above. Reviews are vital to the legal industry as they help people choose a law firm that is legitimate, trustworthy, and, most importantly, effective in their work. Thus, reviews have become very crucial for any legal industry such as law firms that rely on customer’s experience and trust to gain more customers.
- People trust reviews
Almost all people trust online reviews just as much as word of mouth. People find reviews more credible, trusting them as much as personal recommendations. Legal consumers trust reviews so much that nowadays they only approach the solicitor with the highest online rating and reviews. Thus, it matters what people are saying about the firm.
- The first place people look for
Reviews are the key ways prospects evaluate law firm’s credibility. Almost all people look for reviews first before committing to that firm as people are more willing to approach the ones trusted by many. So it is beneficial to maintain good client reviews on law firms.
- A high quantity of reviews
Along with the quality of the reviews, one thing that matters the most is the number of reviews. The more quantity of reviews implies that more people have approached the service provided. However, one should maintain a high quality of positive reviews so that many people trust that firm.
It is well-known that in legal circles, people search for a particular law firm and then head for other law firms to evaluate their opinions. Third-party reviews are important for consumers and businesses, so those who want to be at the top should take client reviews on law firms seriously. The legal industry should pay attention to what clients are saying and improve accordingly.